BooksPublished on Amazon

Published books on Wardley Mapping by Mark Craddock covering strategy, doctrine, climatic patterns, gameplays, organisational inertia, and AI economics.

Wardley Mapping Series

The core series covering every aspect of Wardley Mapping — from foundations to advanced strategy.

Wardley Mapping, The Knowledge: Part One

Topographical Intelligence in Business

Simon Wardley & Mark Craddock

The foundational text on Wardley Mapping, covering topographical intelligence in business. Learn how to map your competitive landscape and make better strategic decisions.

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Mapping the Storm

An Idiot's Guide to Anticipating Market Change with Wardley Mapping

Mark Craddock

A practical guide to anticipating market change using Wardley Mapping. Collects key insights from the Wardley Mapping series into one accessible volume.

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Wardley Mapping Doctrine

Universal Principles and Best Practices that Guide Strategic Decision-Making

Mark Craddock

A comprehensive guide to Wardley Mapping doctrine — the universal principles and best practices that guide strategic decision-making across organisations.

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Wardley Mapping Climate

Decoding Business Evolution

Mark Craddock

The essential guide to Wardley Mapping climatic patterns. Understand the forces of business evolution and how to anticipate market shifts.

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Wardley Mapping Gameplays

Transforming Insights into Strategic Actions

Mark Craddock

Transform strategic insights into action with proven gameplays. Learn offensive and defensive strategies for navigating competitive landscapes.

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Navigating Inertia

Understanding Resistance to Change in Organisations

Mark Craddock

A practical guide to understanding and managing organisational inertia. Identify the forms of resistance to change and develop strategies to overcome them.

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Data & Government

Guides on data strategy, quality, and statistics for the public sector.

Tools & Reference

Practical templates and reference materials for hands-on Wardley Mapping.